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Coffee and Germany simply belong together. No other drink is drunk as much as coffee. The causes for this are manifold.

Coffee at any time of the day

For most Germans, the start of the working week is not really positive. You are tired, stressed and know that a hard day is ahead. What can improve your mood in the morning as quickly as a freshly prepared and good coffee? No wonder most people love to start the day with a delicious cup of coffee. At weekends, the coffee is part of a relaxed breakfast ceremony. In the afternoon it is literally part of “drinking coffee” with cake and other delicacies. So it’s no wonder that the Germans’ love of coffee isn’t waning.

Germans love coffee so much that for several years there has always been a day of action on the first Saturday in September: Coffee Day. This was initiated by the German Coffee Association. The Germans love their coffee because it goes with every occasion. Whether in the morning for breakfast, in between at work, as a nightcap in the form of an espresso after dinner, whether at weddings, birthdays or any other celebration – a coffee is never out of place!

A love full of coffee enjoyment

Coffee is the epitome of enjoyment for all the senses. It starts with opening the coffee bag. The subtle rustling of the individual brown roasted beans exudes a spicy roasted aroma that stimulates all the senses. Even the sound of grinding the coffee bean makes your mouth water in anticipation of the enjoyment ahead. Coffee not only smells extremely good and tastes great, it also feels phenomenal. Soft and full-bodied, it melts on the tongue until it glides comfortably warm down the throat.

Coffee is the epitome of enjoyment for all the senses.

However, coffee has many more benefits than just an aromatic smell and taste. The Germans benefit from their love of coffee, after all it makes you awake and healthy. It stimulates the cardiovascular system, improves physical performance and has a positive effect on the ability to concentrate. Enjoyed in moderation, coffee is good for the body and soul.

The many facets of coffee

Another enormously positive property of coffee is the many areas of application. In ground form it is considered an effective peeling. Caffeine is even said to make tired eyes perk up again and have an anti-aging effect. Many gardeners use it to combat ants or as a fertilizer for flowers. It is also said to provide excellent service as a grill cleaner. It also eliminates bad smells from cars and refrigerators. In addition, coffee can be used to prepare many delicious meals and dishes, such as delicious desserts. Hardly any other love is as diverse as our love of coffee.

Delicious coffee gives many people a good start to the day. According to statistics, nine out of ten Germans are coffee drinkers. According to further statistics on coffee consumption in Germany, it turns out that an average of three cups of coffee are drunk every day in this country. Every German citizen consumes around 150 liters of coffee every year. Professional fully automatic coffee machines are often used for the preparation. Alternatively, many use filter coffee machines. Find out what is important to Germans when they enjoy coffee, how the corona pandemic is affecting coffee consumption in Germany and much more. Find out about the most important coffee facts and take a look over the rim of the cup. For the Tchibo coffee report no. 10 – Coffee in numbers In 2021, 5,000 people in Germany were asked about coffee consumption. You can also look forward to many fun coffee facts that you can use to make your colleagues smile during the next coffee break.

Coffee fact 1: Professional fully automatic coffee machines are overtaking the filter coffee machine

Across Germany, 81% of coffee drinkers often use a fully automatic machine. In contrast, the filter coffee machine is only used frequently by 60.4%. While 83.3% of Germans in the West often use fully automatic machines, only 76.4% do so in the East.

In contrast, 66.3% in the east often use a filter coffee machine, in the west only 59% and in the south only 55.1%.

Coffee fact 2: In Germany, coffee consumers associate warmth, love and tranquility with their favorite drink

Germans agree on what they associate with coffee. According to the statistics, over 93% of coffee consumers in Germany associate heat with it.

Closely followed by love, peace, joy, security, energy, pausing, home, time out and community. Almost a third of those surveyed prefer to enjoy coffee with their partner, while a full 30% prefer to drink their coffee alone. When asked which celebrity one would like to meet for a coffee, Angela Merkel and Günther Jauch won tied with 18.9% each.

Coffee fact 3: For most Germans, coffee means enjoyment

There are many reasons to drink coffee. For 44.9%, drinking coffee means enjoyment. According to the statistics, drinking coffee is a time-out for a third and only 4% consider it a vice.

Coffee fact 4: Coffee is the number one drink in Germany

Statistically, a German consumes an average of around 166 liters of coffee a year. He also only drinks 100 liters of beer and 140 liters of mineral water a year. The Germans prefer whole beans. The per capita sales of roasted coffee in Germany is 4.4 kg. In contrast, the per capita sales of instant coffee are only 0.9 kg.

Coffee fact 5: The corona pandemic has influenced coffee consumption in Germany

The coffee statistics show: since the pandemic, over 55% of Germans have attached more importance to the quality of their coffee. Over 32% try new coffee brands, different coffee variations or types of coffee for more variety. And over 30% of Germans stated that sustainability seals have become more important to them when making a purchase.

Coffee Fact 6: October 1st is International Coffee Day

The fact is: coffee is the most commonly consumed beverage in Germany. Reason enough to dedicate a day of honor to coffee. Coffee Day was established on September 29, 2006 (by the Germans, of course!). As a tribute to the popular hot drink, this day was celebrated on a purely national level in the early years.

Since 2015, International Coffee Day has been in existence, for which both days were combined on October 1st. On this date, coffee is promoted and celebrated as a drink every year. Events are now taking place all over the world. So coffee fans can take part in coffee seminars and learn interesting facts about coffee and its history. Some companies even organize factory tours and coffee tastings of all kinds of preparation.

Coffee Fact 7: The most expensive coffee in the world comes from Indonesia

800 to 1,200 euros per kilo – that’s what the most expensive coffee in the world costs. Kopi Luwak coffee is produced in Indonesia in a special way: the coffee beans are eaten by nocturnal civets, whose stomach enzymes break down the bitter substances in the beans.

After the civets excrete the beans, they are collected and then roasted. This production gives the coffee a characteristic, smooth taste. Gourmets around the world swear by this and pay the corresponding price for the Kopi Luwak.

Coffee Fact 8: The world’s first webcam filmed coffee

It all started when computer scientist Quentin Stafford Fraser at the Cambridge Computer Lab in 1991 just wanted to help his colleagues. They had to run down three floors for a cup of coffee and, to their disappointment, often found only an empty coffee pot.

In order to save himself the long and unnecessary journey to the coffee machine, he aimed a camera at the coffee machine. Three times a minute, a blurry, greyish image was projected onto the employees’ screens, revealing the coffee stand. A nice little invention for his colleagues, but a big one for computer technology.

Coffee Fact 9: Drinking coffee while petting cats in Asia

Cuddly house tigers and delicious coffee – what could be nicer? The cat café trend comes – how could it be otherwise – from Asia. The first cat café was opened in Taiwan in 1998. However, the trend became really famous in Japan.

Since many Japanese in big cities like Tokyo were not allowed to keep pets in their own small apartment, the cat cafes became a nice haven for lovers. A soothing cup of coffee and the familiar purr of the cats have also been shown to reduce stress among the Japanese.

Coffee Fact 10: Coffee apps really exist

What do you think of first thing in the morning? Is it the good old cup of coffee or now the smartphone? Why not combine both: With the help of coffee apps, you can now have the coffee brewed via app or even read from the coffee grounds.

Every country has its typical coffee traditions and even in Germany a special coffee culture is still cultivated: coffee and cake and the coffee gossip! The classic coffee and cake day is still Sunday in many places.

On this day, the family often meets at the coffee table or friends are invited home in the afternoon. This ancient custom stems from a time when coffee was increasingly drunk at home, as public cafes and coffeehouses were too expensive or even too far away to spot as meeting places.

These special days were and are still used today to get together as a family, perhaps to invite relatives who are further away and to exchange news. A typical German coffee gossip.

While a few years ago families always met at lunchtime to eat together, things are different today: instead of at lunchtime, they only eat together in the evening – and then more often warm. This is shown by a new study on eating habits in Germany.

The main meal is dinner

Eating habits in Germany are changing. Due to the greater flexibility required in the working world and attending all-day schools, many families only eat their main meal in the evening.

Eating together and socializing at the table is particularly important – as is the quality of the food. This is the result of the 2016 Nestlé study “So is(st) Germany”.

Quality is becoming more and more important

The study results show that the demand for food quality is constantly increasing. Around 53 percent of those surveyed stated that they pay attention to the quality of the products when shopping. High-quality food may then also cost more, as explained by 46 percent of the study participants.

Most Germans rely on the quality promises of the big and well-known brands. Consumers associate quality with good taste (70 percent), high food safety (63 percent), and a product without flavor enhancers and artificial flavors (55 percent).

Food in the digital world

Facebook, Instagram, and Co. are popular ways for foodies to express their personal lifestyles. Whether Paleo, Vegan, or Clean Eating: every form of nutrition is currently being used to make a statement.

According to the Nestlé study, around 46 percent of those surveyed share or comment on food photos on the Internet. The generation of 14 to 29-year-olds is the most active here – especially the women.

Eating out is becoming increasingly popular

According to the Nestlé study, eating out is becoming increasingly important. Above all, Germans leave the house for breakfast: between 2010 and 2014, the proportion of those who eat breakfast out of the house increased by 142.9 million people. Above all, it is women who like to dine out in the morning.